NCR Counterpoint Blog

4 Ways To Enhance Your Sporting Goods Store

Posted by Kendall Reed on Mar 15, 2016 4:04:08 PM

You don’t have to run a large sporting goods company to form the competitive advantages that attract customers and incentivize them to keep coming back. Here are four ways to enhance your sporting goods store. 

Read More

Topics: sporting goods

3 Ways Outdoor Brands Are Engaging Their Consumers

Posted by Courtney Foster on Nov 4, 2015 11:22:11 AM

Outdoor retailers are working to stay ahead of the market by finding new ways to cater to today's outdoor enthusiasts which starts with understanding and managing consumer demands. In order to promote strong customer engagement, retailers are utilizing innovative marketing techniques such social media campaigns, promotional events and concerts and even participating in local community service projects in an effort to reach potential customers.

Read More

Topics: sporting goods

Top 5 Trends in Sporting Goods

Posted by Courtney Foster on Aug 21, 2015 11:00:00 AM

With $150 billion global revenue, the sporting goods industry is highly fragmented. Sporting goods retailers are working to stay ahead of the pack by finding new ways to cater to today's sports enthusiasts which starts with understanding and managing market demands. Such a balance requires utilizing reliable sporting goods point-of-sale software in order to offer exceptional levels of customer service, analyze data, track inventory and act quickly on shifting consumer trends. Below we’ve shared five current retail trends that are appearing in the sporting goods industry and the initiatives you can implement to achieve your business goals, remain competitive and grow in this evolving retail marketplace.

Read More

Topics: point of sale, sporting goods

How Mobile POS Can Build Customer Engagement in Sporting Goods

Posted by Courtney Foster on Aug 3, 2015 10:00:00 AM

Today, retailers are focused on utilizing innovative and compelling new ways to engage with consumers across all channels —in-store, online, social and particularly mobile. Mobile POS systems are changing the retail industry, especially for sports and outdoor retailers. The sporting goods industry is highly competitive, so it is important to establish an efficient digital engagement strategy in order to stay ahead of the market and meet the ever-changing demands of consumers.

Read More

Topics: point of sale, sporting goods