NCR Counterpoint Blog

How E-Commerce Benefits Your Brick and Mortar

Posted by Weaver Ellard on Sep 12, 2017 11:21:02 AM

Prepare Your Business for the Future

As the growth of the internet continues to transform the marketplace, many believe that new online stores are driving out the old Brick and Mortar. Current market trends say otherwise. Many of the world’s most successful retailers are finding ways to create synergy and expand their customer base by successfully merging the two. Both store types have much to offer, but their effective combination will lead to massive profit.

To understand what this combination may look like for you and your business, you need to realize some of the key benefits of each type of store and how these can complement each other.


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Topics: point of sale, small business, eCommerce, ecommerce myths, marketing

Key Trends To Plan For This Holiday Season

Posted by Courtney Foster on Nov 25, 2015 1:46:01 PM

While the holiday festivities are right around the corner, the shopping season has been underway for a majority of the U.S population since the beginning of November. According to a recent survey by, about 23% of holiday shoppers anticipate to finish shopping by the end of this month. With that being said, as a business owner, it is important to stay on top of what’s happening in the retail industry and to consistently look for innovative ways to meet consumer demands as well when you plan for the holiday season.

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Topics: eCommerce, mobile POS, mobile commerce

True or False? 5 Common eCommerce Myths Debunked

Posted by Courtney Foster on Aug 28, 2015 10:00:00 AM

Today, building a professional eCommerce website for your business is necessary in order to stay ahead in the retail market. Whether you are just beginning to sell online or you want to streamline your eCommerce operation, it is important to utilize a platform that best suits your business’ needs and that will ensure an enjoyable experience for shoppers. Ecommerce is an evolving industry, and there are still a lot of myths being circulated in the field. Below we’ve shared how you can avoid being duped. 

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Topics: point of sale, eCommerce, ecommerce myths